Humana – Dental

This long-form spot for Humana is the tidy realization of a concept I brought to agency partner Rain that allowed for an economical shoot with our talent standing in one place while appearing to glide through a vast, dynamic environment of reinforcing visuals created completely in CG (thanks to the work of King & Country). Some carefully planned dynamic lighting cues help marry the talent and CG gags.

Client: Humana
Agency: Rain
Production: Bodega